While organizations are starting to take the first steps to understand and offer rewards packages that are custom tailored to their employee’s preferences, they have only begun to scratch the surface. In particular, nearly all organizations have focused on considering the needs of their employees and are missing out on a large segment of their workforce—contractors, freelancers, and gig workers.
There’s a better way to shine as an employer
We’ve seen a flurry of articles recently describing why perks are becoming passé. That’s not to say workers no longer value compensation, benefits, and the extra things that employers offer and do for their workforce; it’s just that often the rewards being offered aren’t meaningful to workers and organizations aren’t seeing enough return on their investment—no boost in worker engagement or retention, nor upticks in their employment brand. We couldn’t agree more. Making rewards more, well, rewarding for the workforce and organizations means evolving beyond the too-common practice of throwing perks at the wall and hoping they stick.
Last year we noted that organizations were in the early stages of adopting Organizational Network Analysis (ONA) tools to measure followership and mentorship, as well as help leaders understand how teams and the company as a whole communicates.1 In 2019 we will see organizations transforming through the use of ONA, revealing the informal linkages that show how work actually gets done.